This Privacy Policy is published in compliance with the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011 ("IT Rules 2011"), and applicable consumer protection laws of India.
1. Who We Are
Ecomet360 ("Company", "we", "us", or "our") is a 360° Brand Management Agency headquartered in Noida, India. We provide branding, performance marketing, social media management, influencer marketing, and media production services to B2B and D2C brands across India.
This Privacy Policy governs the collection, use, storage, and disclosure of personal information provided by users ("you") through our website and while availing our services.
2. Information We Collect
2.1 Personal Information You Provide
- Full name, designation, and company name
- Email address and phone number
- Business address and GST number (where applicable)
- Project details, goals, and budget information submitted via inquiry forms
- Payment and billing information (processed via secure third-party gateways)
2.2 Information Collected Automatically
- IP address, browser type, device type, and operating system
- Pages visited, time spent, and referring URLs
- Cookie and session data (see Section 8 for Cookie Policy)
- Geographic location (country/city level only)
2.3 Sensitive Personal Data or Information (SPDI)
As defined under IT Rules 2011, we may collect SPDI such as financial information only for billing purposes. We do not collect passwords, biometric data, or health information.
3. How We Use Your Information
- To respond to inquiries and provide requested services
- To send proposals, invoices, and project-related communications
- To send marketing communications and updates (with your consent)
- To improve our website, services, and user experience
- To comply with legal obligations under Indian law
- To prevent fraud, misuse, or unauthorized access
- To analyse website traffic and user behaviour for business insights
4. Lawful Basis for Processing
We process your personal data on the following grounds:
- Consent: When you voluntarily submit information via our contact form or subscribe to communications.
- Contractual Necessity: When processing is required to deliver services you have engaged us for.
- Legal Obligation: When required to comply with applicable Indian laws and regulations.
- Legitimate Interest: For business development, website analytics, and service improvement.
5. Sharing and Disclosure of Information
We do not sell, rent, or trade your personal information to third parties. We may share your data with:
- Service Providers: Trusted vendors such as cloud hosting, email services, CRM platforms, and payment gateways — bound by confidentiality obligations.
- Professional Advisors: Accountants, lawyers, and consultants under strict confidentiality.
- Law Enforcement / Authorities: When required by law, court order, or government authority under Indian law.
- Business Transfers: In the event of a merger, acquisition, or sale of business assets, with appropriate safeguards.
All third-party service providers are required to handle your data in compliance with applicable data protection standards.
6. Data Retention
We retain personal data only as long as necessary for the purposes outlined in this Policy, or as required by applicable Indian law. Typical retention periods:
- Inquiry/contact form data: 3 years
- Client project data: 7 years (as required for accounting/tax compliance)
- Marketing opt-in data: Until you withdraw consent
- Website analytics: 26 months (rolling)
After the retention period, data is securely deleted or anonymized.
7. Data Security
We implement reasonable security practices and procedures as mandated under Rule 8 of IT Rules 2011, including:
- SSL/TLS encryption for data in transit
- Access controls and role-based permissions
- Regular security audits and vulnerability assessments
- Secure password hashing and storage practices
- Data backup and recovery procedures
While we take every reasonable precaution, no method of internet transmission is 100% secure. In the event of a data breach, we will notify affected users as required by law.
8. Cookie Policy
We use cookies and similar tracking technologies to enhance your browsing experience. Types of cookies we use:
- Essential Cookies: Required for the website to function. Cannot be disabled.
- Analytics Cookies: Help us understand how visitors interact with our website (e.g., Google Analytics).
- Marketing Cookies: Used to display relevant advertisements (e.g., Meta Pixel, Google Ads).
You may control or disable non-essential cookies through your browser settings. Disabling cookies may affect certain website functionalities.
9. Your Rights
Under applicable Indian law, you have the right to:
- Access: Request a copy of personal data we hold about you.
- Correction: Request correction of inaccurate or incomplete data.
- Deletion: Request erasure of your personal data (subject to legal retention requirements).
- Withdrawal of Consent: Withdraw consent for marketing communications at any time.
- Objection: Object to processing of your data for direct marketing purposes.
To exercise any of these rights, please contact our Grievance Officer (details below).
10. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of such websites. We encourage you to review their respective privacy policies before providing any personal information.
11. Children's Privacy
Our services are not directed to individuals under the age of 18 years. We do not knowingly collect personal information from minors. If we become aware that a minor has provided personal data without parental consent, we will delete such information promptly.
12. Changes to This Policy
We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with the revised effective date. Continued use of our website after changes constitutes your acceptance of the updated Policy. We encourage you to review this page periodically.
Grievance Officer — as per IT Rules 2011, Rule 5(9)
In accordance with the Information Technology Act 2000 and the IT (Intermediary Guidelines and Digital Media Ethics Code) Rules 2021, a Grievance Officer has been appointed to address any complaints or concerns regarding this Privacy Policy:
Name: [Grievance Officer Name]
Designation: Grievance Officer, Ecomet360
Email: grievance@ecomet360.com
Address: Ecomet360, Noida, Uttar Pradesh, India
We will acknowledge your complaint within 24 hours and resolve it within 15 days of receipt, in compliance with applicable laws.